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Category Archives: Search engine optimisation
Internet marketing for Small businesses – The most important thing you need to get higher ranking in Google.
How to overcome the frustrations of link-building for higher Google ranking Internet marketing for Small businesses – The most important thing you need to get higher ranking in Google. I recently did the first round of link-building for a client. I used a variety of different marketing outlets – articles, RSS feeds, directories and a [...]
Also posted in Search engine optimization, SEO, Small buisness marketing Leave a comment
3 mistakes business owners make with SEO and Internet marketing
Unfortunately, most small business website owners are disappointed with the results they get from their Internet marketing and website activities. Poor ranking, few visitors, hardly any sales leads and no sales. It’s all too common especially for brick and mortar business owners. If they treated their website like their car, then they would have much [...]
Also posted in Internet marketing, Search engine optimization, SEO Tagged 5S SEO, Search engine optimization, seo consultant 2 Comments
SEO marketing – there is more to life than Google
I was on a call with a buddy yesterday and he talked about the tactic of offering a report to engage your website visitors. That’s a time-tested and proven tactic but you need to use it with care and thought. He used the example of “How to be better at time management aimed at busy [...]
5 Ways A Small Business Can Use SEO For Sales Leads
I saw a question on a LinkedIn Group about bad linking practices. I thought the response would be helpful to other people: “I would add too that it can be unwise to ignore low PR links for a number of reasons. 1 SEO’s main objective is to get your site in front of relevant eyes. [...]
Also posted in Search engine optimization, SEO Tagged 5S SEO, Search engine optimization, SEO Leave a comment
Your Prospects ARE Using The Internet To Find New Suppliers.
Are You Using It To Market To Them? Over 60% of significant local purchases for products and services, start with a Google search. As you read this, you may feel concerned about the level of sales in your business? You may be curious to know how people find local services these days? Perhaps you are [...]
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Why Are Jake And Elwood Blues Like Smart Business Owners?
Many people know The Blues Brothers movie. It’s definitely one of my favourites and my 11 year-old son’s too. He loves the music as well as the car chases. Did you know it’s one of the Top 10 grossing music movies? Anyway, what have two fugitive, poverty-stricken, unkempt musicians got to do with smart business [...]
Also posted in Internet marketing, Local business marketing, SEO Tagged Internet marketing, local marketing, SEO, Small business marketing Leave a comment
An article in NZ Business magazine
Hey this is cool. The April edition of NZ Business magazine has an article discussing some of the issues that business owners face regarding their website designs. I hope plenty of people read it as it can help so many business owners and managers to get better results from their marketing budgets. I see so [...]
Also posted in Search engine optimization, SEO Tagged Search engine optimisation, Search engine optimization, SEO, Website design Leave a comment
3 Steps to Google Heaven
As a business owner or manager you want to be at the top of Google. Many website owners are confused because they thought that having a site would mean they automatically got placed high in Google. And most are still wondering where is that extra business that they were led to believe would appear once [...]
Also posted in Internet marketing, Search engine optimization, SEO Tagged 5S SEO, Search engine optimization, SEO 2 Comments
How to get your customers to do the hard part of your marketing plan. The answer may surprise you.
The biggest problem is that business owners / web designers assume they know what people will search for. Yet people have many different ways of expressing the same thing. As an SEO guy, I look at myself as a translator… translating the language of the expert (business owner) into the language of the customer. And [...]
Also posted in Marketing, Search engine optimization, SEO Tagged 5S SEO, Market research, new zealand marketing, SEO Leave a comment
Service providers – the main reason to have a website