What is more valuable to you? Your car or your business?
Most people will obviously say their business.
- Your car is a cost, it doesn’t produce income.
- It’s a depreciating liability not an appreciating asset.
- It doesn’t provide for your retirement.
Yet imagine this.
If your car isn’t working properly.
- Maybe you haven’t had it serviced for a while so it’s using too much fuel.
- Perhaps it’s not running smoothly, stop-start.
- It may even have stopped working altogether.
What do you do?
Do you wait for an enterprising auto-repair guy to make some marketing calls to see if by any quirk of fate, that on that particular day, your car might need fixing? An unlikely chain of events isn’t it?
Do you wait for a friend to give you a call so they can recommend their car repair man?
Perhaps you leap onto Twitter or Facebook and hope a car repair shop will send out a message.
Or do you take definite action to find a company to mend your car?
Of course, you get on the phone or search in Google to find someone to do the job.
And then there’s the cost.
Car repairs are usually accompanied by that infamous sharp intake of breath before the car guy hits you with an astounding figure.
But what do you do then?
You find the money at all costs to get it fixed.
Now imagine this scenario.
- Your business isn’t generating enough sales leads.
- Your website is only producing a few visitors.
- Perhaps it’s not even generating any leads at all because no-one can find it in Google.
What do you do now?
If you are like over 97% of other business owners, you do nothing. (Your business is your livelihood).
You might be one of the 98% or so business owners who turns away help to increase your income.
Or maybe, you are one of the 2% or so who accepts the help offered to you.
Or maybe, just maybe, you are one of the less than 0.5% of business owners who recognises that their business is REALLY important to them and takes proactive action to protect, increase and develop their business.
What do you think?
Cclick here for more ways to get higher in Google.
Technorati Tags: local marketing, Marketing, Search engine optimization, SEO
What’s the difference between your car and your business?
What is more valuable to you? Your car or your business?
Most people will obviously say their business.
Yet imagine this.
If your car isn’t working properly.
What do you do?
Do you wait for an enterprising auto-repair guy to make some marketing calls to see if by any quirk of fate, that on that particular day, your car might need fixing? An unlikely chain of events isn’t it?
Do you wait for a friend to give you a call so they can recommend their car repair man?
Perhaps you leap onto Twitter or Facebook and hope a car repair shop will send out a message.
Or do you take definite action to find a company to mend your car?
Of course, you get on the phone or search in Google to find someone to do the job.
And then there’s the cost.
Car repairs are usually accompanied by that infamous sharp intake of breath before the car guy hits you with an astounding figure.
But what do you do then?
You find the money at all costs to get it fixed.
Now imagine this scenario.
What do you do now?
If you are like over 97% of other business owners, you do nothing. (Your business is your livelihood).
You might be one of the 98% or so business owners who turns away help to increase your income.
Or maybe, you are one of the 2% or so who accepts the help offered to you.
Or maybe, just maybe, you are one of the less than 0.5% of business owners who recognises that their business is REALLY important to them and takes proactive action to protect, increase and develop their business.
What do you think?
Cclick here for more ways to get higher in Google.
Technorati Tags: local marketing, Marketing, Search engine optimization, SEO